Tillamook County Creamery Association, makers of the No. 1 selling natural cheese brand in the West, has enlisted Los Angeles-based Hello Design as digital agency of record to provide strategy, interactive design and development services.

Recognized for its award-winning campaigns for Sony and Herman Miller among other industry leaders, Hello was chosen through a competitive review for its seasoned team, on-brand execution and expertise in emerging technologies.

“We’re building a best-in class marketing team at Tillamook and bringing Hello on board is a critical piece in the puzzle,” said John Russell, senior marketing director for Tillamook. “Working with our in-house digital marketing team, Hello will help us streamline the Tillamook web presence and create a seamless, branded online experience for our fans and customers.”

With more than 50,000 Facebook fans and consumer engagement campaigns including the Loaf Love Tour underway, Tillamook consumers are enthusiastic and actively seeking the brand online. Joining forces with the brand’s event, PR, research and advertising agencies, Hello will integrate the many online efforts into a newly redesigned Tillamook.com website.

"Tillamook Cheese is a natural fit for Hello because we've always believed in working for brands that make quality products, especially when they are already in our refrigerator," said David Lai, CEO and creative director for Hello.

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